This is similar to the secret law of the content industry: when the ws number list two platforms continue to converge, the stronger one will have a "siphon effect" and disrupt the ecological foundation of the other. And this has always been ws number list the concern of the market for Kuaishou.
But a quarterly report released a few days ago showed that ws number list the market misunderstood a lot. On ws number list the one hand, the user ecology has grown in a healthy way: in 2022Q1, the MAU of Kuaishou is close to 600 million, and ws number list the gap with
Douyin is narrowed; in the half year from August 2021 to ws number list February 2022, the user time of Kuaishou is better than that of Douyin. On the other hand, user growth does not come from "money capability", and it can be seen that the ws number list much-maligned sales expenses have dropped significantly this quarter. With such cost reduction and efficiency increase, the operating loss has narrowed significantly.